Luxury Real Estate Spring Conference 2009The following tips were drawn from a panel discussion moderated by Victor Lund of the WAV Group entitled “The Power of Social Networking: Facebook, Twitter, LinkedIn and Blogging Tactics of Top Luxury Professionals” at the 7th Annual Luxury Real Estate Spring Retreat on Tuesday, April 29, 2009 at the Four Seasons Hotel in Las Vegas.

Luxury Real Estate Spring Conference 2009Guest presenters were Perry & Co. Vice President Jon Larrance, Jim Walberg of Caribbean Islands Realty, and Bruce Hiatt of Las Vegas’ Luxury Realty Group.


  • Start by following someone you respect to see how they Tweet.
  • Define your precise target audience, and direct your tweets to that end.
  • Provide links in your Tweets.
  • Download the Smartphone application (by going to Settings > Devices tab). In fact, explore all the application options available.
  • Cross promote all of your Social Networking profiles on all of your Social Networking profiles, on your website, blogsite, in your email signature, and on all your printed materials.
  • Use the Find People tool to find people you might want to follow and be followed by.
  • Victor Lund at Luxury Real Estate Spring Conference 2009Read Victor’s “Twitterstate:Twitter for Real Estate Professionals” especially the part on getting your Contacts uploaded from Outlook.
  • Read “Twitter Power” by Joel Comm


  • Like we said, people want to see pictures, and videos.
  • Think of these primarily as blogging platforms and create compelling stories with your image strings. 

Perry & Co. Real Estate Professionals, Denver, CO - perryandco.comClick here to see FACEBOOK & LINKEDIN TIPS from the Panel Discussion.  Click here to see BLOGGING TIPS.  Read the conference attendee’s Reviews of the Panel.

Written by Perry & Co Vice President Jon Larrance

Photos courtesy of Ilya’s Photography

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